The Cattle Raisers Museum in Fort Worth, Texas, celebrates the rich history and heritage of the cattle industry in the American West. Through interactive exhibits, historic artifacts, and educational programming, the museum highlights the role of ranching in shaping Texas culture and the nation’s economy. From trail drives and branding irons to modern innovations, the Cattle Raisers Museum preserves the stories of the men and women who built the cattle industry and continues to inspire future generations with the enduring spirit of the West. Bluebird Creative partnered with the museum to redesign their website.
The Cattle Raisers Museum needed a digital presence that honored the rich heritage of the American West while engaging a modern audience. Their previous website struggled to balance storytelling with functionality, making it difficult for visitors to easily explore exhibits, donate online, or view upcoming events. On the backend, staff faced challenges keeping content current due to a complex and outdated system. The museum required a user-friendly, scalable CMS that would empower their team to manage updates independently, while also providing a design that captured both the authenticity of Western history and the expectations of today’s digital users.
Bluebird Creative delivered a fully custom website design built in Figma and developed in WordPress, tailored to the unique story of the Cattle Raisers Museum. The site launched with a fully responsive design, ensuring a seamless experience across desktop, tablet, and mobile devices. On the backend, staff can now easily manage content updates, event listings, and donation tools without technical roadblocks. Since launch, the museum has seen measurable improvements in both time on site and overall engagement, reflecting a stronger connection between visitors and the museum’s mission.