Schneider Law Firm is reshaping the client experience in family law and criminal defense across Texas. Known for combining legal skill with a deeply personal approach, the firm helps individuals and families navigate complex situations with clarity, compassion, and confidence. Whether guiding someone through a divorce, defending their rights, or seeking justice in a crime accusation, Schneider’s team is committed to delivering strong results while putting people first. With modern tools and a community-focused mindset, they make legal support more accessible, responsive, and human.
In a competitive and emotionally charged legal landscape, Schneider Law Firm saw the need to strengthen its presence with a brand that reflects its commitment to client advocacy, legal excellence, and community values. Through a retainer-based partnership, Bluebird Creative supports Schneider Law Firm across all facets of branding and communication — from messaging strategy and advertising to digital content and client outreach. As legal needs evolve, Bluebird delivers consistent, agile creative solutions — including campaign development, social media content, digital ads, email marketing, and client-facing collateral — all crafted to reinforce Schneider’s reputation as a trusted, compassionate legal partner. Together, we’re helping Schneider Law Firm connect more deeply with the individuals and families they serve, building a brand that’s both modern and rooted in integrity.
A Website Designed for SEO
Knowing Schneider was looking to increase organic online presence, we started out with an in-depth site map and prototype geared towards attracting more family and criminal law cases. After site map approval, our team got to work designing a Figma based website for our partner Select Interactive to custom develop for optimized speed. After launch, organic leads increased by 10% over the same time period due to increased search visibility.
Ads Designed to Convert
Building upon a strong organic foundation, we developed a cross-platform media strategy to generate form fills and phone calls for the Schneider Law Firm offices. From paid meta advertising to programmatic and PPC, we are able to generate an average of 100 form fills ad phone calls each month.
Don't Forget Traditional
Combined with our extensive digital strategy, we helped the Schneider team leverage OOH opportunities across their markets for increased brand awareness and impressions.
Since expanding our partnership with Schneider Law Firm, Bluebird Creative has delivered measurable impact across their brand communications and marketing strategy. Through strategic design, cohesive brand execution, and a focused approach to digital outreach, Schneider has strengthened its visibility with prospective clients, internal teams, and across community-facing platforms. Our agile creative support — paired with a deep understanding of legal marketing best practices — has improved campaign efficacy, increased engagement, and grown business for the brand. Notably, enhancements to paid digital efforts have led to higher-quality lead generation and stronger client conversion across key practice areas. By delivering scalable, high-quality creative — from targeted ads and landing pages to firm collateral and internal messaging — Bluebird is helping Schneider Law Firm grow brand awareness and drive revenue.
-144 Facebook Leads
-1,100 Google Paid Search Leads
-4,000% increase in Tik Tok Engagement
-85% increase in Facebook followers
-1,244 leads from paid digital efforts
-$28.94 Cost per Conversion