Trinity Pediatric Dentistry came to us seeking a brand for their new pediatric dental office in Fort Worth, TX. Drawing design inspiration from the brand's already in progress building, our team developed the brand to compliment the physical space.
Creating a brand that appeals to both parents and children was a unique challenge. With a goal of feeling warm and welcoming, our team set out with the end goal in mind: a brand that lives throughout the practice across signage, kids coloring sheets, appointment cards, website and take home bags. Initial concepts featured inspiration from the Trinity River with soft lines, tree greens and river blues. The final product features a clean, legible yet playful brand with soft lines and childlike typography.
The practice is thriving in their second year of business and now leverages our team for Google PPC services resulting in an average of 7-10 new patients per month to supplement their growing organic reach.